Reflections from Nextech EDGE: How We’re Partnering to Shape the Future of Patient Communication
Inside Nextech EDGE: Conversations, Innovations, and Connections
Attending the Nextech EDGE conference in Orlando gave us a front-row seat to the conversations and innovations that are shaping the future of practice management. As a trusted partner of Nextech, we were excited to engage with so many forward-thinking practices and learn how we can continue to support their evolving needs. Adding to the excitement, hosting networking events at the Disney parks brought a little extra magic to the experience. From a lively first night at Epcot to an unforgettable second evening exploring Animal Kingdom after hours, it was the perfect way to wind down after a busy day—kicking back and having fun with practices and partners.

Supporting Seamless Transitions to Practice +
A major focus at Nextech EDGE was the transition to Practice +, which many practices are preparing for. This upgrade is a big undertaking, and practices are looking for ways to keep things running smoothly. We had insightful conversations about how Vital Interaction can help maintain consistent, personalized communication during this process. As practices focus on operational changes, we’re ensuring that patient engagement doesn’t take a back seat—helping practices maintain trust and connection with their patients.
Simplifying Workflows to Boost Efficiency
With the year already underway, many practices are prioritizing efficiency by consolidating their tech stacks and eliminating redundant systems. Vital Interaction fits naturally into this goal by enhancing Nextech’s capabilities without adding complexity. By automating key communication tasks and reducing administrative workload, we’re helping practices create a more organized and efficient operational environment. This approach not only saves time but also allows staff to focus on delivering high-quality care.
Enhancing Patient Engagement with AI-Powered Personalization and Referral Management
Another standout theme was the growing excitement around personalization, especially through AI-powered content. Practices are eager to use their Nextech data to create hyper-personalized outreach that improves patient experiences. From delivering tailored pre-appointment instructions to automating referral management, Vital Interaction helps practices engage patients more effectively while easing the administrative burden on staff. This blend of data-driven communication and automation ensures that every interaction feels personalized and impactful.
Strengthening Partnerships for the Future
Our time at EDGE highlighted how vital strong partnerships are in this space. With Cullen Burns, Jacob Moore, and Brittany Williams representing Vital Interaction on the ground, we had great conversations that deepened our collaboration with Nextech, reinforcing that we’re more than just another vendor. As we look ahead to 2025, we’re excited to continue supporting Nextech practices by helping them navigate transitions, optimize workflows, and introduce new tools that enhance patient communication—always staying aligned with Nextech’s mission to improve patient care.